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We bring your
Brand to
Life

Liquid to Lip is a promotional agency focused on helping alcoholic beverage producers increase brand awareness and drive sales through engaging in-store tastings.

Behind the Pour.

With over 30 years of combined experience in the adult beverage industry, our team brings unmatched energy, professionalism, and insight to every in-store tasting and promotional event. We’re not just a tasting agency—we’re your partner in building real consumer connections.

Experience the Pour

A tasting session at a liquor store

What Your Business Needs

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Success Stories

Krystal, TX

2 Weeks Ago

"Always shows up on time, prepared, and ready to represent our brand the right way. The ambassadors are friendly, knowledgeable, and actually care about selling the product, not just standing behind a table. Super easy to work with."

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Claire, CA

2 Months Ago

"We’ve used Liquid to Lip for several tastings and they always deliver. The team is organized, enthusiastic, and makes a real effort to connect with customers. We always see a sales boost during and after their events."

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Travis, IL

1 Month Ago

"Easy to say feels like an extension of our brand. Their reports are super helpful, and the ambassadors do more than just pour—they educate and engage. Can’t recommend them enough."

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Ready to Elevate?

Bartender Pouring Cocktail
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Reach out to a team member

  • How do I book a tasting demo?
    Contact us, and one of our team members will be more than happy to schedule your tasting and collect the necessary brand details.
  • What’s included in a tasting demo?
    Each demo includes a trained Brand Ambassador, tasting supplies (table, cloth, cups, signage), customer engagement, and a post-event recap.
  • What’s in the post-event recap?
    You'll receive sales data, customer feedback, event photos, and insights on shopper engagement within 48 hours of your tasting.
  • Are your Brand Ambassadors trained on my product?
    Yes! All ambassadors receive product-specific training before your event to ensure confident, informed representation.
  • How far in advance should I book?
    We recommend booking as early as possible to ensure availability, though we can accommodate short-notice requests when possible.
  • What areas do you serve?
    We currently offer tasting demos at select partnered retail locations. Contact us to check availability in your area.
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